The first day of spring is always an occasion to celebrate, and this year, Lowe's took to social media to encourage everyone to help grow a digital garden.
For every person who posted a tulip emoji alongside #SeedingSpring on social media on March 20, Lowe's will share a real-life seed ahead of Earth Day by surprising customers with unexpected seed giveaways at select in-store locations and by planting new plants and flowers in Lowe's Charlotte hometown community initiative.
Twitter gardeners stepped up in a big way to help with the digital planting, as you can see in the tweets below!
You’re tellin me all I have to do is tweet #SeedingSpring ? and a seed is planted??? Count me in...naming my #SeedingSpring ?seed Fred
— Doritos (@Doritos) March 20, 2022
.#SeedingSpring w/ @Lowes ??? pic.twitter.com/mXNXfSHNOA
— Rebuilding Together (@RebldgTogthr) March 20, 2022
One of our favorite things about spring is getting our hands in the dirt and planting new beginnings! We're partnering up with @Lowes to plant a digital garden on Twitter! Use #SeedingSpring and this emoji?to join in on the fun. #Ad #LowesPartner https://t.co/SoRRXVkPLj
— Mr. Kate (@mrkate) March 20, 2022
Yesterday by #SeedingSpring you helped kick off the season in a big way with a digital garden. Now it’s our turn to grow one IRL. Stay tuned to see it bloom on Earth Day! pic.twitter.com/v3OQzTNZWi
— Lowe's (@Lowes) March 21, 2022
