"He worked as an electrician, a roofer, a carpenter—all in one. And we were right there, handing him hammers and screws." – Balmori Amaya
In the city of Tifton, Georgia, three brothers gather nearly every weekend—not just as siblings but as teammates, mentors and leaders at Lowe's. Balmori, Elbin, and Rolando Amaya have carved out their careers within the company, each walking a path that began not in the aisles of a store but in the footsteps of their father, Santos.
"I have a sense of pride, and I'm very prideful," said Santos, speaking in Spanish and translated by one of his sons. "I look at all of us because we support each other—we're very humble and we take advantage of the opportunities that come from hard work and having strong work ethics."
Their story is stitched with dusty Saturdays at flea markets, remodeling mobile homes, and long road trips with flashlights to yard sales—all under the quiet but powerful guidance of a man who gave everything he had to give his children a future.
"My dad doesn't speak English. So we'd go to Lowe's with him and translate. We didn't realize it, but we were learning business and customer service at six years old." – Elbin Amaya
Their dad instilled more than just a work ethic in his nine children—eight sons and one daughter. He modeled resourcefulness. Santos made a business out of flipping mobile homes. What started with one purchase soon turned into fifty. And always, Lowe's was part of that journey—from the paint for the first trailer they fixed up to the plywood for the fiftieth.
Balmori, the third oldest of the nine siblings, was the first to join Lowe's—leaving behind a 12-year law enforcement career after the birth of his first child. He was seeking balance and a path forward. Elbin joined next, fresh out of college, unsure of his direction but trusting his brother.
"I told Elbin, 'Follow my lead. Trust me. This company will change your life.'" – Balmori Amaya
Rolando came not long after, at just 18, unloading trucks while taking college classes. Eventually, each found their stride—and purpose—within Lowe's.
Today, Balmori is a Store Manager in Atlanta. Elbin is a District Sales Manager overseeing 11 stores. Rolando is a Department Supervisor after a stint as an outside sales rep.
"What we're doing now—helping our parents, building lives for our kids—it's generational change. It's not just work. It's legacy." – Rolando Amaya
There was a time when they were simply "one of the Amaya kids"—crammed into a van, unsure where the next home would be. Now, their names are tied to excellence across Region 3. They share merchandising ideas in their group chat. They show up on each other's store floors when one needs backup.
Their father—now 80—still carries a spark of hustle. He came to the U.S. with nothing, endured homelessness, injury, and rejection, but never gave up. His vision built more than mobile homes. It built a family that supports each other. It built resilience. It built careers.
"He jokes he wants to work at Lowe's now. But really, he's proud." - Rolando Amaya
This Father's Day, Lowe's celebrates not just the Amaya brothers—but the father who made it all possible.
